Neon Compliant - Helping brands and non-profits understand their audiences

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It all starts with a postal code

No more. No less.

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A Little Bit of
Abracad-algebra

We match your customer postal codes to our magically crafted customer segments.

Well...less like magic, and more like months and months diving into the deepest, darkest corners of the most granular data StatCan has to offer...and then using an algorithm (aka math robot) to figure out which postal codes are the most alike.

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The Big Reveal

We shine a bright neon light on your audience.

The value of the homes your top donors own.
The number of kids your new customers have.
The type of jobs your volunteers play hooky from.
The likelihood of your event attendees joining a cult.

Maybe not that last one. But you get the idea.

It's all laid out in a simple, easy to use report written in plain English - no mathematicians or ethnographers allowed once they've finished putting the math robot to sleep.

Tell me more about the math robot.

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Want to level up?

Got purchase patterns? Donation frequencies? Favourite menu items? "Only buys when it's 40% off"?

Mix it in for even more fun...and by fun I mean very detailed reports.

Oh? I'm the only one who finds that fun? Well it's a good thing I've got the math robot here to keep me company.

Beam me up, Scotty!